Detalle de la Oferta

Descripción de la Oferta

Demand Generation Specialist (Media & Entertainment + Manufacturing)

Job Summary:

The Demand Generation Specialist will plan, execute, and optimize multichannel marketing campaigns to generate awareness, qualified leads, and contribute to the sales pipeline.

Key Responsibilities:

-Develop demand generation strategies aligned with revenue goals.
-Launch and optimize campaigns (email, paid search, paid social, webinars, events).
-Build nurture programs supporting each stage of the buyer journey.
-Conduct market research and support development of new value propositions and AI partnerships.
-Track campaign performance, KPIs, conversion rates, and ROI.
-Test and refine audiences, messaging, creative assets, and landing pages.

Requirements:

-Bachelor’s degree in Marketing, Communications, Business, or related field.
-3–5 years of B2B marketing experience with demand generation focus.
-2+ years supporting Media & Entertainment or Manufacturing clients.
-Experience with HubSpot, Marketo, Pardot, or similar tools.
-Strong analytical and communication skills.

Preferred:

ABM experience (6sense, Demandbase, Terminus).
Working knowledge of SEO/SEM and paid media platforms.
Experience with A/B testing and CRO.

?? Apply now and become part of a high-impact marketing team.

Educación Superior

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